Based on recent emails, you fall into one of two categories: You’re considering blocking AI bots from your content or have done it already. You couldn’t care less. Most of you fall into the latter for now. You should care. Here’s why. You work hard on your content. After publishing, an AI tool can swoop in and take all the … Read More
Adapting to our new AI overlords
Following my “SEO is dead? Again?” post, I’ve stimulated my appetite to explore further. And disagree with myself. With hindsight, I may have been too eager to paint a binary picture, where either everything stays as it is today or no one uses Google any more. One of the reasons for this error is that I believe we’ve become conditioned … Read More
