Although I'm not in favour of all the link schemes and pointless, random link exchanges that take place all over the web, I'd never deny the power of links when it comes to search engine rankings. Of course you want people to link to your website – you just want them to do it for the right reason: your content.
Over at the SEO Book, Aaron Wall and Andy Hagans have put together a truly excellent collection of link building tips. Go there and bookmark it – now.
Okay, so some of the tips are more realistic and doable than others – you'd probably go for #4, “create a list of the top 10 myths for a specific category” before #63, “get sued by a company people hate”. But mainly, this posting contains solid, actionable advice, and if you're sitting at your desk wondering how to get people to link to your site, I'd suggest you get started right now.
Oh, and there's also a list of the 30 worst ways to build links, so you know what to avoid if you don't want to get your site banned or penalized.
Brilliant.
101 Ways to Build Link Popularity in 2006
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