A recent report issued by Coupons.com indicates impressive growth in the popularity of digital coupons:
“Printed savings from Coupons.com and the Coupons.com digital network for the 12 months ending June 2010 exceeded $1 billion. This includes savings printed or loaded to a store loyalty card and represents a 100 percent increase compared to $529 million the year before.“
Easy to create, easy to publicise, nothing to lose.